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Improve your Sales Skills

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Level Workshop
Date/Venue
Duration 2 days
Time 09:30 to 16:30
Price Net - £450.00
VAT - £78.75
Gross - £528.75

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Introduction
 
The ability to sell effectively is a critical business skill, especially in these difficult times.  You can have the best product in the world but if you can’t sell it you are unlikely to be successful. Whether you are in a direct sales role or in support or management, the ability to sell products, services, ideas and yourself will have a huge impact on your career. Selling is part art and part science and this course gives you the skills you need to sell confidently and profitably.
 
This is a very practical interactive workshop. Not a down your throat in your face, short term gain course, but one that deals with establishing a long term relationship by selling a product and service with values.
 
The course can be tailored to your business to gain maximum benefit, but will need a minimum of six delegates. Delegates may be existing sales staff or those new to your sales team. Individuals or smaller groups may attend our monthly scheduled courses.
Course Aim
 
  • To increase every participant’s ability to sell products or services face to face.
 
This course will help you to quickly build relationships with your clients, uncover their unfulfilled wants and unmet needs and then present your product or service in the most appropriate and effective manner thus increasing your chances of making a sale.
Course Objectives
 
By the end of the course you will be able to:
 
  • Know how to build and maintain rapport both face to face and on the telephone
  • Utilise advanced questioning and listening skills to identify, prioritise & amplify clients' needs.
  • Understand difference between features and benefits and how to use both effectively
  • Recognise and utilise buying signals that can shortcut the sales process
  • Use the SAQ model to made effective recommendations
  • Learn simple and practical techniques for turning around customer objections
Content
 
Discover the psychology of how people buy and how to harness this in the sales process
 
Understand the difference between telling and selling and how to turn selling into a powerful conversational process.
 
Learn how to use open, closed, +ve framing, -ve framing and amplifying question to uncover needs and create motivation for change.
 
Practice how to convert hard features into emotive and engaging benefits statements.
 
Identify the verbal and non verbal signals which indicate that the client is ready to buy.
 
Explore the powerful SAQ model for creating compelling proposals and recommendations.
 
Investigate how best to close the sale and ask for the business.
 
Learn how to deal with “no” and other objections and develop a toolkit for getting the sale back on track.
Course includes
 
Lunch and refreshments, training materials.
 
Training Venues for scheduled courses at: Whiteley - Southampton, Salisbury, Basingstoke
 
Testimonials

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