AI for Marketing Managers Workshop

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No dates available
Price (ex vat): £700

    PrintDURATION: 2 days
    TIME: 09:00 to 16:00 GMT

    This practical AI for Marketing Managers course is designed for business owners, managers and professionals who want to generate real results from their marketing. In today’s competitive environment, effective marketing is about more than posting content or running campaigns, it’s about targeting the right audience, delivering the right message and driving measurable growth. This course focuses on exactly that.
    You will learn how to build a clear marketing strategy, create impactful content and deliver campaigns that attract, engage and convert customers. You will work hands-on with AI tools, including Copilot, ChatGPT and Gemini, to accelerate your marketing efforts and improve consistency, quality and results.

    About AI for Marketing Managers Workshop

    AI for Marketing Managers

    AI for Marketing Managers training course with IPSO FACTO. “Digital Marketing Course UK”, “Marketing Training for Business Growth”, “AI Marketing Course Hampshire”

    Transform how you plan, create and deliver marketing using proven strategies and AI-powered tools.

    This Digital Marketing course is evolving rapidly to keep up and businesses that fail to adapt risk falling behind.

    This intensive 2-day AI for Marketing Managers course equips you with the practical skills, frameworks and AI tools needed to plan and execute effective marketing campaigns across today’s digital landscape.

    You will learn how to combine strategy, content creation, digital channels and AI tools to attract the right audience, generate leads and drive measurable growth.

    Like all IPSO FACTO training, this course is hands-on, practical and immediately applicable, ensuring you leave with real outputs not just theory.


    Why Marketing training for Business Growth matters

    The most effective marketing strategies today combine:

    • Search Engine Optimisation (SEO)
    • Content marketing and social media
    • Data-driven decision making
    • AI-powered automation and personalisation

    Current courses now integrate SEO, content, analytics and AI tools as core capabilities to stay competitive.


    Who is this course for?

    This course is ideal for:

    • Business owners wanting to grow visibility and sales
    • Marketing managers needing to modernise campaigns
    • Professionals transitioning into marketing roles
    • Entrepreneurs building a brand or online business

    No prior marketing experience is required just a willingness to learn and apply.


    Course Objectives

    By the end of the course, you will:

    • Develop a clear, structured marketing strategy
    • Understand how to target and engage the right audience
    • Create high-quality content using AI tools
    • Plan and execute multi-channel campaigns
    • Analyse marketing performance and optimise results

    Course Content: Strategy, Audience & Content Creation

    Marketing Foundations

    • Understanding modern marketing channels (SEO, social, email, paid)
    • Customer journeys and buyer behaviour

    Audience & Positioning

    • Identifying your ideal customer
    • Creating personas and value propositions

    Content Strategy

    • Building content that attracts and converts
    • Creating blogs, emails and social media content

    AI for Content Creation

    • Using Copilot, ChatGPT and Gemini for:
      • Content generation
      • Idea creation
      • Messaging refinement

    Course Content: Campaigns, Channels & Performance

    Digital Marketing Channels

    • SEO fundamentals and search intent
    • Social media and content distribution
    • Email marketing and automation

    Campaign Planning

    • Building integrated marketing campaigns
    • Selecting channels for maximum ROI

    Analytics & Optimisation

    • Understanding key marketing metrics
    • Improving performance through data

    AI for Marketing Automation

    • Automating workflows and campaigns
    • Using AI for insights and reporting

    Tools for AI Marketing course Hampshire

    You will gain hands-on experience with:

    • Copilot
    • ChatGPT
    • Gemini
    • SEO and content planning tools

    These tools support content creation, optimisation and campaign management, helping marketers work faster and smarter.


    What makes this course different

    • Practical, hands-on learning
    • Real-world marketing scenarios
    • AI integrated into every stage
    • Immediate business application
    • Delivered by experienced trainers

    What you will leave with

    By the end of the course, you will have:

    • A ready-to-use marketing plan
    • AI-powered content and campaign ideas
    • A clear understanding of modern marketing strategy
    • The confidence to run effective campaigns

    Aim & Objectives

    Course Content

    Video Testimonials

    Client Testimonials